Vertafore All Stars (50th Anniversary Project)

“Always let your customers tell your story.” This is a motto I’ve come to live by in the world of B2B marketing. In the case of Vertafore, when it came to celebrating the company’s 50th anniversary, we took the philosophy a step further: Let your customers tell their story.

As the owner of the Vertafore All Stars project, I produced 50 unique pieces of content, each highlighting the story of one of Vertafore’s customers or partners and his or her own personal or professional achievements.

Vertafore All Star: Chip Thompson
Filmed, edited, and produced by Ellen Lichtenstein
Vertafore All Star: Angela Minutaglio
Directed and edited by Ellen Lichtenstein
Vertafore All Star: Oliver Connor
Filmed, edited, and produced by Ellen Lichtenstein
Vertafore All Star: Nikki Toon
Filmed, edited, and produced by Ellen Lichtenstein

Published by EPodstein

A Passionate enthusiast of (sarcastic) humor, teller of elaborate stories, and lover of the Oxford Comma. Former Reality TV producer, now living an unreal life.